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 Learn How Twitter Can Grow Your Business Online

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PostSubject: Learn How Twitter Can Grow Your Business Online   Fri Feb 24, 2012 11:36 am

Learn How Twitter Can Grow Your Business Online


Learn How Twitter Can Grow your Business Online
You may be familiar with the social media platform Twitter, but you may be unaware of how to leverage it to market your business's products and services. Social media platforms offer a format for communicating with friends, family, colleagues, network contacts, leads and current customers. When Twitter is utilized effectively, it can serve as a forum for lead generation, ultimately resulting in additional revenues for your business.

Use the guidance outlined below to market your business using Twitter:

  • Build Twitter Followers- The name of the game in social media is the number of contacts, or in this case, followers, which your business can generate. Begin to build followers by inviting your email contacts using their simple and easy to use system. Once you have sent these invites out, work to build your followers both manually and through a friend adder program. Twitter adder programs work to send follower requests to new Twitter users and to manage your Twitter posts, resulting in a reduction of your personal time required to manage the social network platform.


  • Post Regularly- In order to gain visibility on Twitter, you need to submit regular posts to your profile. Be careful not to directly market to your followers too often, as this can reduce your perceived credibility. Instead, vary your posts. Ask questions, post valuable external links, post links to your URL or to your blog when you add new content, announce new products and services and on occasion, post promotional news or discounts with external links to direct traffic to your business.


  • Search Using Keywords- In addition to working on your own posts, youcan also search all posts on Twitter using their search function. Set up a variety of keyword alerts so that you can search for questions to answer, valuable information and potential leads to add to your list of followers. When Twitter posts include your chosen keywords,you will be sent a notification. Then, you can act by answering the question or inviting the user to follow you. Once they do, you have successfully added a new potential lead in which you can market to.
Twitter can be a powerful lead generation tool for your business when leveraged effectively and consistently over time. Utilize the above tips to increase your ability to market your business using this newly popular social media platform.
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